Post by rakibsakibislam on Mar 16, 2024 9:51:27 GMT 5.5
What is the Google EAT paradigm and how it is evolving From Francis-October 21, 20220469 google eat SEO: what is the Google EAT paradigm and how it is evolving in the strategies of companies and agencies Once again we find ourselves talking about SEO and positioning on search engines. In fact, we have already discussed the topic on several occasions but it seems useful to us to continue talking about it, given the complexity and breadth of the topic. And that's how today I decided to write about the Google EAT paradigm and its importance. of companies and agencies. Welcome back to Pop Up! Google EAT: what it is and what it consists of Google EAT is the acronym for: Experience (experience); Authoritativeness (authoritativeness); Trustworthiness (reliability); This acronym EAT is nothing other than the set of guidelines dictated by Google to guide the work of quality raters in the analysis of pages on the web, in order to position those that meet these quality requirements high.
In fact, the focal point of the American search engine's efforts today is to provide Find List users with search results that are more in line with their search intent. But what do these terms mean specifically? Let's see it together! Experience (Experience) The first term concerns experience, understood as the ability of the web page to fulfill the desire to know a certain topic, which comes from a user, and which only an expert interlocutor on the topic can describe. In general, if I have experience in a certain field, I will be better able to discuss a certain topic than someone who does not have the same level of experience as me. Example: if I discuss a disease on the web and I am a doctor, I will probably know more about it than a fashion blogger who deals with fashion. In this case, probably, by specifically describing the disease in question I will position myself higher than the fashion expert. Which, however, in turn could prevail if we talk about fashion and not medicine.
In general therefore, we can say that the experience takes into consideration the context and ability of those who describe the topic to fulfill the user's search intent, i.e. the information that the user expects to receive. find on the web. This element could mark the ability to position sectoral sites better than generic ones. Authoritativeness The authoritativeness of the content is instead based on the value of the same and, in general, of one's project on the web. In this case, there are some indices that come into play that Google could take into consideration for the positioning of the content, such as the links received and the person who linked to us, the citations and mentions of the brand and the recognition obtained in the past.
In fact, the focal point of the American search engine's efforts today is to provide Find List users with search results that are more in line with their search intent. But what do these terms mean specifically? Let's see it together! Experience (Experience) The first term concerns experience, understood as the ability of the web page to fulfill the desire to know a certain topic, which comes from a user, and which only an expert interlocutor on the topic can describe. In general, if I have experience in a certain field, I will be better able to discuss a certain topic than someone who does not have the same level of experience as me. Example: if I discuss a disease on the web and I am a doctor, I will probably know more about it than a fashion blogger who deals with fashion. In this case, probably, by specifically describing the disease in question I will position myself higher than the fashion expert. Which, however, in turn could prevail if we talk about fashion and not medicine.
In general therefore, we can say that the experience takes into consideration the context and ability of those who describe the topic to fulfill the user's search intent, i.e. the information that the user expects to receive. find on the web. This element could mark the ability to position sectoral sites better than generic ones. Authoritativeness The authoritativeness of the content is instead based on the value of the same and, in general, of one's project on the web. In this case, there are some indices that come into play that Google could take into consideration for the positioning of the content, such as the links received and the person who linked to us, the citations and mentions of the brand and the recognition obtained in the past.